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How To Communicate Your Vision And Values

How To Communicate Your Vision And Values

Customer loyalty is highly dependent on the values and intentions of a brand, just as much as employee loyalty is highly dependent on the values of the company and leaders they work for.

Overview

Customer loyalty is highly dependent on the values and intentions of a brand, just as much as employee loyalty is highly dependent on the values of the company and leaders they work for.

The best starting point for those company values to develop are within both your mission statement and vision statement. These statements are the core to your company ethos: They explain precisely what you strive to achieve, what you believe, and your long-term aspirations.

In this course, we explore how to develop a mission statement and vision statement, and the differences between the two. You will then learn how to effectively communicate your vision to both your consumers and your workforce, helping you to achieve your core values and create a powerful company that everyone is proud to associate with.

This course covers the following:

The difference between a mission statement and a vision statement
How to write a mission statement
How to write a vision statement
How to communicate your vision effectively

Course Information

An interest in business

The difference between a mission statement and a vision statement
How to write a mission statement
How to write a vision statement
How to communicate your vision effectively
How to develop a business vision based on your core values

Business owners
Entrepreneurs
Leaders & Managers
Students with an interest in business studies

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Course Specifications

Explore hundreds of Personal Development courses including Mindfulness and Emotional Intelligence. 

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Adult education is the non-credential activity of gaining skills and improved education. 

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Online education is electronically supported learning that relies on the Internet for teacher/student interaction. 

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A short course is a learning programme that gives you combined content or specific skills training in a short period of time. Short courses often lean towards the more practical side of things and have less theory than a university course – this gives you a more hands-on experience within your field of interest.

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Course duration is 24 hours.

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