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Postgraduate Diploma in Digital Business (E-Learning)

Postgraduate Diploma in Digital Business (E-Learning)


Digital business uses technology to enable companies with faster and more sophisticated ways of connecting to customers & conducting business operations, both internal & external.

Overview

Digital business uses technology to enable companies with faster and more sophisticated ways of connecting to customers and conducting business operations, both internal and external. These technologies serve as the foundation for businesses to deliver value to their customers while operating in a highly competitive marketplace, from banking and finance to IT services and products to consulting and more. Digital business demands a shift in strategic thinking and the ways in which those strategies are implemented, including how digital businesses interact with customers, interpret data, and innovate to stay ahead of their competition. Success in the age of digital business requires agility and a solid understanding of how to effectively transform the processes and culture of an organization. The Postgraduate Diploma in Digital Business (E-Learning), in collaboration with MIT Sloan and Columbia Business School Executive Education, can provide you with the skills you need to successfully transform your business to function in the digital age, whether you are looking to grow within your current industry role or are making a career transition

Course Information

Applicants must be at least 21 years of age and will be required to submit:
A completed application form
Minimal educational requirement of a Bachelor Degree certificate or official transcript in any discipline
An updated CV/resume
ENGLISH LANGUAGE PROFICIENCY REQUIREMENT
All candidates who have received their bachelor’s or other degree or diploma from an education institution where English is NOT the primary language of instruction are required to demonstrate English language proficiency through ANY ONE of the following methods
Obtain a TOEFL minimum score of 550 for the paper based test or its equivalent
Obtain an IELTS minimum score of 6.0
Obtain a Pearson Versant Test minimum score of 59
Obtain a Certificate of Completion for a Certificate course offered by Emeritus
Submit a document which shows that the candidate has, for the last 24 months or more, worked in ANY ONE of these countries: Antigua and Barbuda, Australia, The Bahamas, Barbados, Belize, Canada, Dominica, Grenada, Guyana, India, Ireland, Jamaica, New Zealand, Singapore, South Africa, St Kitts and Nevis, St Lucia, St Vincent and the Grenadines, Trinidad and Tobago, United Kingdom, United States of America

The Postgraduate Diploma in Digital Business (E-Learning), in collaboration with MIT Sloan and Columbia
Business School Executive Education, can provide you with the skills you need to successfully transform your
business to function in the digital age, whether you are looking to grow within your current industry role or are
making a career transition.

Innovate strategies to adapt and streamline their operations in the digital age.
Understand the foundation and tools for digital marketing & strategy.
Translate the Lean Startup to Large-Scale Innovative Enterprise.
Prepare for the Near Future of Marketing
Implement strategies and measure your digital marketing success.
Embrace innovation and experimentation
Boost your Digital Quotient and lead your organization
Understand and evaluate digital business models.
Develop advanced skills in digital business and marketing. BENEFITS TO THE LEARNER
Deepen Your Intellectual Capital
World-class curriculum & teaching by faculty from MIT Sloan and Columbia Business School Executive Education
Peer-to-peer interaction Learning Circles, virtual classroom discussions, and project reviews
Selective entrance criterion ensures you learn with the best

Manage Your Brand Capital
A global education on your resume
Participants scoring 90% or above in all courses, including Capstone assignment will be awarded 'Emeritus Scholars' status

Enhance Your Social Capital
Make new, life-long connections with experienced business people from a wide variety of cultures, industries and backgrounds

Inclusion in the Emeritus Network

Invitations to Emeritus Network events globally including CXO speaker series, and industry interactions

Enhance Your Career Capital
Learn while you earn
Get noticed. Get ahead.
Understand how to manage your career and personal brand

310 Case Studies
8 Assignments
29 Discussions
24 Simulations
2 Capstone Project
10 Live online Teaching Sessions

CERTIFICATIONS INCLUDED IN THE PROGRAM

Google Analytics for Beginners Certification
Google Adwords
Hubspot Content Marketing Certification
HubSpot Social Media Certification

Course Specifications

Explore Marketing courses including Marketing for Facebook, YouTube and Brand Management. 

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Adult education is the non-credential activity of gaining skills and improved education. 

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Online education is electronically supported learning that relies on the Internet for teacher/student interaction. 

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Executive education refers to academic programs at graduate-level business schools for executives, business leaders and functional managers globally. 

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A university is an institution of higher education and research that awards academic degrees in various academic disciplines.

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Course duration is from 7 to 9 months.

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